Five Essential Growth Strategies for Small (and large) companies

In this post, we talk about the five core growth strategies and show how these appear in practice: market penetration, new products, new markets, diversification, and acquisition. The value of understanding these strategies is focus: working on multiple growth strategies at the same time is expensive and distracting.

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Advantages of being a small business: you can change the game

Most small businesses are focused on growth.  They should be, since growth is key to creating a business that works for you.  But, that got me thinking, what advantages do small businesses have?  

Being small definitely has its perks.  You make decisions more quickly, you can be more nimble and you have less to lose.  Small businesses have the opportunity to completely change the game. 

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